We track the path of the waste bag. We motivate residents for separate collection in financiall and non-financiall ways
Handing over recyclable materials in packages is the most convenient way of separate collection for households. We offer different mechanisms for personalizing and tracking recyclable materials in packages, targeted at different customers: municipalities, private recyclables purveyors or regional operators
We produce bags with a unique barcode on each one. The bags are bought by residents in the TrashBack app or in partner stores. Upon arrival at the waste sorting complex, the bags are scanned by the sorters, the residents are paid Ecoins for sorting, and the company is left with high-quality recyclables.
A radio chip is issued in partner stores when purchasing ordinary goods. It is an RFID tag with a barcode printed on it. It is pasted by the user on a bag with recyclable materials, personalized using a mobile application and automatically identified when it arrives at the waste sorting complex. using antennas
In this embodiment, the recyclable bag is placed by the user at a recycling center, which can be accessed using the TrashBack mobile application. A barcode is printed inside the receiving module, which he sticks on his recyclable bag and which is used for identification package when sorting it
Our application allows users to send waste for recycling and make money on it. TrashBack involves the whole family in taking care of the environment
Our application allows you to send waste for recycling and make money on it. TrashBack involves the whole family in taking care of the environment
Reutov is a city in the Moscow region, in which 106 thousand residents (40 thousand families) live. The city is located 15 km from the Kremlin, but had significant environmental problems. Reutov is adjacent to the Kuchino test site, which was closed after the residents turned to Putin V.V., a waste incineration plant, treatment facilities. Periodically, emissions of a harmful concentration of hydrogen sulfide were emitted from the Kuchino landfill, the smell of which was felt by residents. Until 2019, more than 95% of residents did not share waste, as on average. ecological measures. The Kuchino landfill was closed and reclaimed. The infrastructure for the separate collection of waste was organized in the city - more than 90 bins for municipal solid waste waste were installed. Every month, campaigns on the separate collection of waste from the 'Collector' were started. The Zero Waste store was opened. October 2019 in Reutov with the support of the City Administration, local business community and VkusVill company was launched TrashBack system
More than 2,500 families in the city regularly sort their waste using the TrashBack app
began to be sent for processing, not for disposal
was paid to residents of the city who regularly sort the waste